Pitchure began as a vision by Evon—a professional graphic designer with a deep passion for design, creativity, and education. The idea was born from a simple realization: every kid, in their own unique way, has the gift of creativity. But that gift often remains untapped because they don’t have the guidance to help nurture it. Using his 11+ years of industry experience as a designer and mentor, he decided to create a practice where young learners and aspiring designers could grow their skills in a smart and thoughtful environment.

Growing the program, Evon turned to his wife, Melissa—a teacher with a Masters in Arts Education—to help shape the program from an educational and curriculum standpoint. Melissa brought her expertise in education and her passion for inspiring kids, ensuring that Pitchure’s approach was not just about design and its aesthetics, but also about creating a supportive and empowering learning experience. Together, they built Pitchure into a thoughtful space where creativity thrives, and students are challenged to dream big.